Taken In – SG Bryant
Distinctive publicity. Widespread media coverage.
The challenge
Author SG Bryant wanted to stand out in a crowded book market and secure strong local media interest for his novel Taken In.
The solution
We created a distinctive media kit styled as a vintage newspaper—complete with story excerpts, author bio, historical context, and talking points. This was shared digitally with targeted media outlets alongside signed copies of the book.
The results
- Coverage in HerCanberra, ArtSound FM, 2CC, and BMA Magazine.
- A distinctive release that reflected the novel’s tone and built brand identity.
- New relationships built between author and key journalists.